Over 135 Years of Global Innovation—Just Landed In The US


Why VARTA?
VARTA®, a trusted automotive battery brand for over 135 years and a market leader across Europe, the Middle East, and Africa (EMEA), is now available in the U.S.
As the first choice for many of the world’s top automotive manufacturers, VARTA® brings its legacy of quality and innovation to American drivers.
Powered by Clarios, a global leader in advanced energy storage solutions, VARTA® U.S. batteries are engineered for superior performance across AGM, SLI, and Heavy-Duty applications.
With a strong reputation among drivers and technicians alike, VARTA® delivers the global brand recognition and premium power your customers expect, now closer to home.
Advanced Power for Modern Vehicles
VARTA’s Absorbent Glass Mat (AGM) batteries are engineered to meet the highest electrical demands of today’s most advanced vehicles.
- Engineered to deliver up to 2x the cycle life of conventional batteries, helping reduce replacement frequency and long-term costs
- Certified NON-SPILLABLE, maintenance-free design provides the safest solution
- Improved charge acceptance, critical for start-stop systems, is capable of quickly charging during short trips and frequent stops
- Patented stamped grid design on both positive and negative plates improves corrosion resistance and delivers superior starting power in cold weather
- Meets or exceeds Original Equipment (OE) specifications, ensuring compatibility and reliability for a wide range of passenger vehicles


Reliable Starts, Every Time
VARTA’s Starting, Lighting, Ignition (SLI) batteries are built to deliver dependable power for everyday driving.
- Designed to meet or exceed Original Equipment (OE) specifications
- Delivers maximum starting power and Cold Cranking Amps (CCA)
- Maintenance-free design delivers maximum convenience and long service life
Built for the Toughest Jobs
VARTA’s Heavy-Duty batteries are engineered to meet the intense demands of commercial, agricultural, and construction vehicles.
- Built with anchor-bonding technology to improve vibration resistance by locking elements in place.
- An impact-resistant polypropylene case with a reinforced end wall design ensures dependable performance in the harshest environments.
- Maintenance-free technology and rugged design help keep operations running smoothly at the jobsite, on the road, or in the field.

VARTA US Sell Sheet
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*Disclaimer*
VARTA Automotive originated from the historic VARTA brand. While other battery segments such as consumer and micro batteries now belong to VARTA AG in Ellwangen, Clarios and VARTA AG are entirely separate companies with no corporate affiliation.